September 17, 2020
The higher the number of consistent listings a search engine identifies of your business, the more likely it is the information is evaluated as accurate, up-to-date and important. Accordingly, the search engine concludes that your business is relevant to search queries in your area. Adding the right category and keywords will improve search results and therefore traffic. In addition, you are listed in the Google-owned channels “Google My Business” and “Google Maps”. This also has a positive effect on your search ranking.